What role does art style play in the success of a new superhero comic?

Art style is *critical*. It sets the tone, conveys emotion, and visually defines the world. A unique and consistent art style can attract readers and help the comic stand out. Consider the genre and themes when choosing an art style – a gritty, realistic style might suit a darker story, while a more vibrant, cartoonish style might be better for a lighter tone. Good panel layout and dynamic action sequences are also essential.